Manan holds a BBA in Marketing from SFU's Beedie School of Business — that background shapes a real, structured marketing plan behind every listing, not just an MLS® upload and a lawn sign.
Five pieces that work together, scaled to fit the property and the market it's competing in.
Surrey and the Lower Mainland have long drawn real estate interest from international buyers, particularly from India, China, and across Europe. Manan's marketing approach accounts for that reality from the start — positioning a listing for the buyers actually active in this market, wherever they're searching from, rather than assuming every buyer is local.
Yes — buyers browse listing photos before they decide whether to even click in for details, let alone book a showing. Professional photography, and drone or video for properties where it adds real value, is standard on every listing Manan takes on, not an upsell.
Not always. An occupied, well-kept, and reasonably decluttered home often doesn't need formal staging — a walkthrough with styling suggestions is usually enough. Vacant homes and awkward layouts benefit the most from professional staging, and Manan will say plainly when it's worth the cost versus when it isn't.
Through a combination of international listing syndication, Manan's own network within Surrey's South Asian community, and targeted digital promotion. It's a supplement to strong local marketing, not a replacement for it — most buyers for most properties are still local or regional.
From a comparative market analysis of recently sold and currently active comparable properties in your immediate area — adjusted for condition, lot, and finishes — not a formula or an automated online estimate. Manan will walk through the actual comparables with you before you set a number.
Promotion is tailored to the property and the audience most likely to be searching for it, rather than a single fixed platform list for every listing — Manan will walk you through the specific plan for your property before it goes live.
No — pricing and condition drive the outcome far more than marketing spend alone. Strong marketing matters because it makes sure the right buyers actually see a well-priced, well-presented property; it can't fix a property that's priced above what the comparables support.
Every marketing plan is built around the specific property — book a free home evaluation to see what Manan would propose for yours.